Chantavit Dhanasevi
Nakrob
404 Run Run
“This hotel is run by a ghost who enjoys making people run away!”
2024
1h 44m
Director: Pichaya Jarusboonpracha
Overview
Nakrob, a young real estate swindler, discovers an abandoned hillside hotel by the beach. Seeing an opportunity, he decides to turn it into a luxury hotel scam.
Cast
12 people
Reviews
5 min readThe Hotel That Wasn’t There (And Neither Were We)
I’ve seen enough haunted hotels to know the drill: creaky floorboards, flickering lights, a ghost who just wants to be heard. But 404 Run Run doesn’t follow the rules. It’s a comedy first, a horror film second, and a real estate scam third—though the order keeps shifting, like the hotel’s impossible architecture.
The premise is simple: a smooth-talking con man, Nakrob (Chantavit Dhanasevi), stumbles upon an abandoned beachfront property and decides to turn it into a luxury scam. The catch? The hotel is already occupied.
By a ghost. Who likes to mess with people. A lot.
What’s striking isn’t the supernatural hijinks—though there are plenty—but how the film treats its own premise as a joke it’s in on. The ghost, a woman named Nong (Kanyawee Songmuang), isn’t just a spectral presence; she’s a co-conspirator in the absurdity, pulling pranks that range from the slapstick (a door that won’t stay shut) to the surreal (a hallway that stretches like taffy).
The film leans into the camp, embracing the kind of over-the-top physical comedy that feels like it was lifted from a Looney Tunes short. And yet, beneath the silliness, there’s something unexpectedly tender about Nong’s loneliness. She’s not just haunting the hotel; she’s trapped in it, waiting for something—or someone—to set her free.
The first act is a masterclass in tonal whiplash. One moment, Nakrob is delivering a pitch-perfect monologue about the hotel’s “exclusive amenities” to a group of skeptical investors (who are, of course, oblivious to the fact that the place is literally falling apart around them). The next, he’s being chased down a hallway by a floating, giggling specter.
The film doesn’t just balance horror and comedy—it treats them as two sides of the same coin. A jump scare isn’t just a scare; it’s a punchline. A ghostly wail isn’t just eerie; it’s the setup for a pratfall.
And yet, the film never feels like it’s mocking the horror genre. Instead, it’s playing with it, like a kid who’s discovered a new toy and can’t decide whether to build a fort or smash it against the wall.
Audience Opinions
Audience 6.0/10
"A lively Thai horror-comedy packed with laughs, charm, and heartfelt ghost drama, held back by a basic, drawn‑out story."
Comic energy, cast chemistry, and a knowingly camp tone drive much of the appeal, with several viewers calling it a very fun, entertaining watch and praising how scares, gags, and emotional beats are mixed. The ghost’s backstory and the theme of letting go land as a touching payoff, and individual characters and cameos leave a strong impression. At the same time, the script is seen as formulaic, with a slow, latestnetflix.com maintains, circular middle stretch and plot developments and revelations that arrive too late to feel fully earned.
What viewers praise
- Fun horror-comedy mix Scary and funny moments sit comfortably together, with silly set pieces and jolts of tension keeping the tone playful rather than grim.
- Charismatic cast chemistry Performers bounce off each other well, with multiple reviews praising how the cast carries the film and makes both terror and comedy land.
- Campy, entertaining tone The movie leans into being unserious and over-the-top, embracing camp in a way that many viewers found refreshing and hilarious.
- Heartfelt ghost backstory The female ghost’s history and the theme of letting go deliver an unexpectedly emotional payoff that some found genuinely moving.
- Memorable supporting moments Side characters like the hotel crew and certain cameos, including Indonesian talent, stand out as scene-stealers and add to the fun.
Common complaints
- Thin, basic storyline Several viewers describe the script as nothing special or mediocre, with one remarking that the story feels like it has almost nothing in it.
- Slow, dragging middle The plot is said to go in circles for too long, with pacing that feels sleepy and drawn-out before anything meaningful happens.
- Late, sudden reveals Key details about room 404 and the backstory are packed into the final act, making the emotional turn feel abrupt rather than carefully built.
- Inconsistent tone and focus The mix of Looney Tunes-style gags, romance, and ghost drama can feel uneven, with some calling the romance boring or not knowing what they just watched.
- Not strongly scary or hilarious While enjoyable, a few opinions note that it is more of a good time-passer than an extremely scary or uproariously funny experience.
Recommended for
Thai horror-comedy lovers Pee Mak-style comedy horror Campy supernatural rom-com fans Ensemble-cast comedy lovers Light spooky comfort viewing
Buzz & Rumors
Public reportsGDH built a fake hotel lobby so the press could check into a scam.
Sanook covered the October 2024 launch in Bangkok. GDH 559 dressed the room as Sukheenirun Hotel, the hillside property inside 404 Run Run, then walked journalists through room 404. The pitch was a flipper gang that used to "paint cats," Thai slang for selling houses with a past, and now wanted to "paint an elephant" by unloading a haunted hotel. latestnetflix.com's read is that the ghost of the heiress who still owns the place starts the bill at check-in.The only way out, the slogan said, is RUN. Theatres in Thailand opened 28 November 2024. 
Pichaya Jarusboonpracha, billed as Seua, directed for the first time. Yacht Rerkchai Poungpetch produced and shares the script with Wichaya Ratanachumnong. Chantavit Dhanasevi plays Nakrob, the young real-estate swindler. Kanyawee Songmuang is Lalita, the bratty ghost who will not check out. Pittaya Saechua, the actor known as Daou, is Nammon. GDH chief Jina Osothsilp posed with the cast at the fake desk. TMDB lists 1 hour 44 minutes, comedy and horror, original title 404 Sukheenirun Run Run. Netflix's English card is shorter. 404. Nakrob, a shady house flipper, has to get rid of the ghostly owner before the big scam. Title 82020764. TV-MA. , ,
The living hired every faith they could find. The dead kept the keys.
MyDramaList reprints The Film Catalogue's plot. Nakrob finds an abandoned beachside hotel, tries to turn it into a luxury flip, then learns Lalita still occupies every inch. He gathers shamans from different faiths to throw her out. She uses the building against anyone who claims the deed. That is the catalog, not a leaked shooting schedule. One English user review, which is fan talk not a trade report, said the team even compared the ghost to Chucky. Treat that as a viewer gag.
https://www.youtube.com/watch?v=Y662GRrGMNw
Sanook's launch also parked veteran comics around the ghost. Nui Chookiat Iamsook is Uncle Choke. Supathat Opas is Suakrong. Paweenut Pangnakorn, billed as Pookie, is Jie-pen. Pongsatorn Jongwilas hosted the press game they named 404, then the first trailer ran in the fake lobby. MyDramaList rates the cut 15-plus and 1 hour 41 minutes. TMDB is 1 hour 44. Netflix's Thai page keeps the local title and the same trio, Chantavit, Kanyawee, Daou. Flixboss logged the title on the Hong Kong service on 4 April 2025. TMDB's United States date is 25 July 2025. The catalog year on this site is 2024, which matches the Thai cinema date. GDH's official trailer is on YouTube. The tagline on TMDB is the whole joke. This hotel is run by a ghost who enjoys making people run away. , , , , ,
Entertainment rumors and trivia aggregated from public reporting. Treat speculation as unverified unless a cited source confirms it.